Annabel has always been interested in what brands represent to people, her knowledge of aesthetics and the mediated world give her a unique insight into this.
After studying Media Studies, Annabel spent some years in the art world. This taught her not only the skills to be a well-rounded project manager in relation to logistics but also the background on perspective, aesthetics, communication, client contact, and social and listening skills.
Because of her bilingual background (English — Dutch) and her highly developed social skills, Annabel is able to deal with different angles and opinions and build a bridge between them. Annabel is able to retain both the bigger picture and the required level of detail. She enjoys bringing people together and this is one of her greatest strengths.
Because branding is a complex and continuously changing subject, there is always more to learn, and she plans to keep growing her expertise.
She has a love for music, films, cooking, and philosophy, and loves spending her free time with her friends.