Charles has been a global Chief Marketing and Communications Officer for several professional services companies and is currently an international business consultant, strategy advisor and board level independent director, specialising in brand strategy, marketing and communications. With over 35 years of experience working in international companies in the USA, Europe and Asia, Charles brings a wealth of experience in professional services marketing, global brand and image development, digital marketing, communications and international business development strategy.
As the former Global Chief Marketing and Communications Officer of JLL for over 10 years, Charles will assist VIM Group in its new business and professional services development to enhance its position as an expertise-led organisation that manages the largest intangible asset; brand.
“I’m delighted and proud to have been appointed as an Executive Advisor to the VIM Group. VIM Group are brand asset managers who’ve worked with a wide range of international brands. Having led several global brand campaigns during my own career, I’ve always admired VIM’s strategic approach and methodology. What they’re really good at is helping organisations who are undergoing major brand transitions, from the evolutionary to the revolutionary. As well as this, they’re great people to work with.”
Charles has also held international marketing, business development and strategy executive positions for Clifford Chance and Accenture, BT, Fujitsu and the UK Atomic Energy Authority. Today, Charles holds a number of external advisory positions; Board Trustee of IAM Roadsmart, Oxford University, Emperor and ITSMA (IT Services Marketing Association).
“Charles is an asset to have on board. His experience in leading several global brand campaigns over the years will only aid our expansion as a company. He will be an invaluable and experienced resource for our current and future clients”, commented Jo Davies, Managing Director, VIM Group Ltd.
Charles can be contacted on email at firstname.lastname@example.org or on LinkedIn.