The legibility of the illuminated signage increased by 35%. Because only the text and logo were sharpened, the light rays shine less light on the environment, reducing light pollution. Furthermore, energy consumption has fallen by 65% and maintenance costs have fallen by 60%. Aegon has chosen a sustainable and environmentally friendly solution.
Aegon recouped their investment within a few years. In the meantime, Aegon has also incorporated the management and maintenance of the illuminated signage.