Farner International has evolved into the most complete and market-leading communications consulting firm in Switzerland in recent years. Earlier this year Farner announced expansion plans, with the aim of building a European group of firms around the brand Farner. This move is a response to a growing need among clients for complete communication solutions in different markets. The digital and integrated approach of Farner and its ambition to build “national champions” in leading European markets will be combined with the specialised mix of comprehensive communications- and brand transformation- and brand technology services.
Farner’s ambitious multi-year plan is backed by Waterland, an independent investment company. Waterland knows the communications market well, has broad digital expertise and has guided an impressive European growth case to success with the digital agency DEPT.
VIM Group is the leading European brand transformation and brand technology firm, operating out of offices in Amsterdam, Hengelo, London and Munich. The firm, founded in 1991, is well known for brand technology implementation and managing global rebrandings for clients such as Bosch, Danske Bank, FIFA, Henkel, Hitachi Energy, ING Group, Merck KGaA, Reckitt, Sanofi, Vattenfall, and Volkswagen.
“We are delighted that VIM Group has chosen to join Farner International and look forward to welcoming VIM’s 85 employees to the Farner team. The addition of their highly specialised expertise and unparalleled experience represents a significant step in our international expansion plans. Consistent with our entrepreneur-led philosophy, VIM’s partners will stay at the helm and have become partners in Farner International”, Roman Geiser, Executive Chairman of Farner International stated. “VIM Group’s focus on developing deep, long-standing relationships with their clients is well-aligned with Farner’s philosophy, and their setup and brand management services are highly complementary to our own.”