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Our brand experts assist world-leading brands in analyzing, organizing, and implementing brand change.

Joanna Jenkins · Managing Director

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Cor van Dronkelaar

Senior Technical Consultant

Cor has spent his entire professional working life in the signage, wayfinding and interior business. He is our senior expert across these areas.

After spending close to 15 years with various European signage manufacturers, Cor came to VIM Group with a wealth of knowledge in the translation of signage elements from concept to production, in addition to retail interiors. Another 20 years on, and Cor is our Senior Technical Consultant and is involved in signage conversations across almost all of our projects.​

His strength lies in conceptual thinking for retail interiors, wayfinding and exterior signage, and bringing a concept to life. Through value-engineering, the costs of a signage family can be significantly reduced. ​​

The many clients he has worked for include Merck, Magrabi, Toyota, Deloitte, Grolsch, Hitachi, ABB,  Unilever, Heineken, TNT, KLM, KPN, Mediclinic, SkyTeam, Geldmaat, Shell and ODIDO, amongst others.​

Cor is a motorcycle enthusiast and loves nature where he often hikes. He is also kept busy by being a granddad and also looking after four bee populations in the beehives he keeps.​

Cor is native in Dutch, fluent in English and also has a basic understanding of German.​