This transformation reflects our growth, innovation, and dedication to evolving alongside the ever-changing trends in branding. At VIM Group, we work closely with clients to ensure their brand change programs are successful. This time, we are excited to put our expertise into practice by updating our own brand, and we are proud to look back on a successful implementation and outstanding teamwork.

What’s New?

We redefined our brand elements, bringing our vision to life in a renewed brand identity:

A Refined Colour Palette: Energising yet trustworthy, designed to express our professionalism, trustworthiness, creativity and human-centred approach.
Bold and Simple Typography: Combining readability with a sophisticated touch.
A New Design Language: Featuring symbiotic circles to visualise the key message of our brand story, symbolising interconnectedness, collaboration, and growth.

Laurens Hoekstra, Co-CEO at VIM Group:

“This new identity is more than just a visual refresh—it’s a celebration of who we are, our evolution, and where we’re headed.” Check out our new website

Explore our new look and vision on our revamped website: www.vim-group.com.

Thank you for joining us on this journey. Here’s to an exciting future, together!