Different brand portals for different needs
Typically, in a brand portal, you will find brand and corporate identity guidelines, source files, brand building blocks and designs for many types of brand carrier, a mix of both visual and textual elements, complete with examples and extensive usage information. Sometimes a portal contains tools with which employees are able to design their own branded elements, such as business cards, posters and advertisements. Through an automated (workflow) approval process, you, as a brand or communication manager, can see whether these materials are in-line with your brand guidelines and values. A well-functioning brand portal also acts as a community where users share and talk about the brand, ask questions and inspire each other.
VIM Group helps you identify your wishes and needs for your brand portal by creating a profile for your organisation. We help you choose the right software partner and take care of the implementation process of your organisation’s brand management platform. We are able to assist with all of the top software providers as Bynder, Marvia and Papirfly.
We are certified implementation partners of: