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Is the ‘AI Manager’ Tomorrow’s Best Brand Manager?
ESG and the Role of the Brand Leader
The rebranding of PARK NOW: an interview with CMO Masha Kodden
The rebranding of Nuon to Vattenfall: an interview with Guido Stein
The Crux of the Story podcast: the business side of branding and Volkswagen’s brand refresh
Future-Proof Brand Series: Evelyn Borgsteijn, Coöperative VGZ
Future-Proof Brand Series: Joost Schriever, Randstad
Future-Proof Brand Series: Nathalie Quéré, AkzoNobel
Future-Proof Brand Series: Alexander Engelhardt, Deutsche Telekom
How do you build strong brand loyalty?
Brands in the Boardroom V: Why ESG is Becoming a Key Driver for Brands
Podcast: the future of branding during and post pandemic
Beyond Acronyms brand podcast
What’s next for brands
Podcast: Brand Strategy & the Fourth Industrial Revolution
The focus on “purpose” instead of “profit”: hype or paradigm shift?
Future-Proof Brand Series: Monika Schulze, Zurich Insurance
Free expert guide: 8 tips to future-proof your brand
8 fail factors of an asset-heavy rebrand
Future-Proof Brand Series: Axel Löber, Merck
The Rabobank Brand Refresh: Return to Heritage
Digital-proof brand: this is how BMW, Heineken and Slack do it [10-step checklist]
innogy acquisition: VIM Group supports E.ON with international rebrand
A successful rebrand in 7 steps
Future-Proof Brand Series: Ernst Boekhorst, ABN AMRO
Future-Proof Brand Series: Martin Pietersen, Atos
5 tips on using brand analytics to bring brand to the boardroom
Future-Proof Brand Series: Mark Evans, Direct Line Group
Future-Proof Brand Series: Nanne Bos, ING
Meet the BrandTicker